Business Category

How I Revamped My Business Thanks to Square Data

I’ve been running Pesso’s Ices & Ice Cream, my small ice cream shop in suburban New York, with my father since 2004. For the first 8 years, we were using a standard CASIO cash register, and we were basically running blind. In 2012 we took a leap and set up an iPad with the Square POS app, we immediately started to get data we could use to track our cash and credit sales. This was the beginning of sweeping changes for us to become the efficient and modern shop we are today.

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