Author: aylonpesso

  • How I Revamped My Business Thanks to Square Data

    How I Revamped My Business Thanks to Square Data

    I’ve been running Pesso’s Ices & Ice Cream, my small ice cream shop in suburban New York, with my father since 2004. For the first 8 years, we were using a standard CASIO cash register, and we were basically running blind. In 2012 we took a leap and set up an iPad with the Square…

  • How to Build Muscle

    How to Build Muscle

    So you decided you want to look like an Instagram model with rippling and glistening muscles. Now it’s time to do it. How the hell do you do it?

  • How Building Bigger Muscles Makes Your Life Better

    How Building Bigger Muscles Makes Your Life Better

    Muscles, guns, buns of steel, six pack washboard abs, cannons. We idealize and fantasize about having strong and defined muscle, but why? Sure, it makes you look great, but building muscle mass can have drastic positive effects throughout your life.

  • Watch How to Easily Complete The Perfect Pushup

    Watch How to Easily Complete The Perfect Pushup

    Pushups can be intimidating. Lifting yourself up off the ground takes a lot of strength and coordination throughout the body. Despite the challenge, a pushup is one of the most practical exercises you can do. And not to mention the incredible feeling of accomplishment when you finally master it. It’s not easy, but it’s worth…

  • All of the Science Inside Your Muscles

    Without muscle, we would be pretty useless. The muscles of the body enable us to live life as we know it. They let us lift, carry, push, pull, walk, run, scratch, and hug. They can get stronger, weaker, bigger, smaller, tear, heal, tighten, and stretch. These movements and features are complex, and muscles are incredibly…

  • Is Cardio Actually the Best to Quickly Lose Fat?

    Is Cardio Actually the Best to Quickly Lose Fat?

    Figuring out the most effect exercise program for the goal of losing body fat can be challenging. In terms of the best way to get rid of that fat, there is a ton of conflicting information on which is the best route for fat loss: Cardio or Strength Training. Each style has its own benefits…